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VP, Marketing
Position SummaryThe Vice President of Marketing is responsible for the evolution and integrity of the Phoenix Children’s brand and the development and deployment of marketing strategy to achieve the critical business objectives for one of the fastest growing pediatric systems of care in the United States. Major areas of focus for these activities include Phoenix Children’s market and programmatic expansions, Centers of Excellence, the growing portfolio of research, education and innovation activities, and supporting the organization’s efforts to recruit and retain top talent. The Vice President of Marketing serves as the steward of the organization’s brand and maintains the organization’s brand guidelines inclusive of its visual identity, naming architecture, position, pillars
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